NEW GENERATION
We’re proud of our impact on the sport and the new generation of golfers seeking disruptive apparel that moves golf forward into a more innovative and inclusive space.
PERSONAL EXPRESSION
Look the part from head to toe with bold, stylish, appropriately fitted apparel for men, women and youth. Checkout the vast array of designs suited for any golfers style choice.
PERFORMANCE DRIVEN
Premium high-quality fabrics engineered for performance and comfort on off the course. Innovative blends that combine lightweight, stretch and breathability.
COME IN SWINGING
When Bad Birdie started, we gave golfers something they’d never had before. A bold print polo ready to disrupt an old game, invite people in, and create a new community of players.
Today, we’re proud of our impact on the sport and the new generation we see on the course. As we grow, we want to keep the energy of those early days and develop new disruptive apparel that moves golf forward into a more innovative and inclusive space.
We started bold, we’re staying bad, and we will continue to show golfers what the game can be.
SI WOO KIM
“We’re so pumped to welcome Si Woo to the Bad Birdie family. His achievements, silky smooth swing and personality embody the essence of our brand. We are excited to show the world a little bit more of who Si Woo is,” said Jason Richardson, Bad Birdie’s founder and chief executive officer.